Articles tagged with: education

On-page SEO techniques

How to make your website Google-friendly

The web is a crowded marketplace and you need to make your voice heard. 

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Free web tools

5 of the best free web tools to boost your performance

Did you know that there is a wealth of free tools you can use to improve the performance of your website? From a mobile-friendly website checker to free Twitter analytics, there are many ways you can boost your performance, at absolutely no cost. [Updated October 2017]

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Online tools to improve client communication

Collaborative tools

We like making life as easy as possible for our clients. We take the time to understand the pressures and time constraints you are under so that we can build a process of working with you that works for you whilst getting the job done to your timescales and budget.

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The importance of ensuring your school website is Ofsted compliant

Ofsted requirements for school websites

With teachers and leaders under constant scrutiny from Ofsted, it’s understandable that many schools overlook their website as an important consideration when it comes to Ofsted compliance

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Which marketing platform is best for your business?

5 of the best marketing automation tools

Consumers today are digitally-savvy and seek to satisfy their information needs in many ways. The list of communications channels is as diverse as it is long: social media, web, email, video and apps are just some of options available.

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Your online strategy?

Do schools have more to learn when it comes to their online strategy?

It’s obvious that ecommerce businesses need to have a user-friendly website. If they deliver a good user experience, it’s easier for customers to spend. However, schools are notoriously behind when it comes to their online strategy when we compare them to other sectors.

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A round-up of our digital predictions in 2017

Digital marketing trends in 2017

We’ve kept an eye on the digital developments that have been gaining traction over the last 12 months and here is a round-up of our predictions for 2017.

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Ofsted compliance

Ofsted requirements for school websites

In September 2016, Ofsted made changes to the information that schools need to provide on their websites. The new statutory requirements include contact details, admission arrangements, performance tables and the school's behaviour policy.  

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School marketing tips & tricks

How to stretch your school marketing budget

Schools are under constant pressure to cut costs and make processes more efficient. We've identified some key ways to promote your school successfully and efficiently with even the smallest of marketing budgets.

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The ultimate guide to repurposing content for your school

How schools can repurpose content and save time

Headteachers are becoming increasingly reliant on content marketing to promote their schools. It is one of the single most important factors in improving SEO and brand awareness yet is probably the most labour-intensive part of a marketing strategy.

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Why your business needs a mobile app and how to develop one

The business case for mobile apps

You have a great product, your website is responsive, so what next? Mobile apps enable you to reach customers wherever they are from the convenience of their phones. 

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